Strategy Planning

Glass Tower has decades of experience in balancing strategy, brand and creativity to get results. 

Not sure where to start with your marketing, PR, social media, advertising, internal or crisis communications plan? Need another head to help map a path forward, or looking for specific expertise? Struggling to work out what you need to spend, who to target, where to allocate budget, how to integrate online and offline, and how the whole thing comes together?

Regardless of the size of your organisation, we can help. 

As an integrated communications agency, Glass Tower can help you through every stage along the way from planning to evaluation and measurement, making sure your communications and marketing budget gets you bang for buck and gets you the outcomes you’re looking for. 

Talk to us about:

  • Marketing strategy development
  • PR plans
  • Campaign planning
  • Brand development
  • Issues and crisis planning
  • Business to business marketing

We’ll work with you and your team to come up with an integrated marketing or communications strategy focused in the areas of greatest benefit to you, tailored to meet the unique needs of your organisation, product or service.

All of our strategies are grounded in pragmatic, real world solutions that can be put to work right away, with KPIs and measurement built in right from the start. 

Social media strategy, execution and content development are just some of the areas we offer training and coaching in. If you are interested in growing the capability of your business in one of the areas we cover, some of your strategic development costs could be covered by NZTE’s Regional Business Partner fund (RBP). We’re an approved RBP professional services provider, so be sure to talk with us about funding that could be available to your organisation via the fund. 

If you’d like to know more, please contact us for further information.